Sch7eme Festival Booklet Cover
Sch7eme Festival Inside Page
Sch7eme Festival Standing

Sh7éme Art Festival

Every year, the French Institute of Shanghai showcases the works of contemporary French film directors in a retrospective series for young filmmakers. Embracing the symbol of the '7' in its existing brand, I explored and re-created a bold yet playful graphic throughout the book which resonates with the brand personality.